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Playa de las Américas is a place on Tenerife purpose-built for tourists. The beaches near this tourist location have been raised with yellow sand from Africa, to cover the black, volcanic sand. Playa de las Américas has an exuberant nightlife, with numerous bars, restaurants, nightclubs and discos.
Playa de las Américas itself doesn't really have any permanent inhabitants, as it's purpose-built for tourists. The Municipality of Arona, of which it's part, has approximately 60,000 inhabitants.
Playa de las Américas is located in the southwest of Tenerife, one of the Canary Islands off the west coast of Morocco in the Atlantic Ocean. East of Tenerife lies Gran Canaria with the capital of the Canary Islands, Las Palmas. West of Tenerife lies the island of La Palma.
Since Playa de las Américas is purpose-built for tourists, it's not hard to guess what the main source of income is. This applies by the way to all of Tenerife. Annually, 4.5 million people visit the island; mainly the beaches in the south: Playa de las Américas and the connected Los Cristianos.
The island's main airport, South Tenerife Reina Sofia Airport, lies close to Playa de las Américas. It's situated 18 kilometers west of the tourist resort and is easily reachable by rental car via the TF-1, Tenerife's main road.
The green buses of the Transportes Interurbanos de Tenerife S.A. (TITSA) call at all places on Tenerife. They are modern, air-conditioned buses and the rates are low. The ride can take long though, as there are many stops. There's an express bus connection between Playa de las Américas and the capital Santa Cruz de Tenerife in the north.
Parking can be a problem in Playa de las Américas. Double parking is common though. It may imply that you can't leave, but if you blow your horn, the other driver will appear to move his car. It's prohibited to park near a curb with a continuous yellow line, although the locals tend to ignore this ban. Many hotels offer free parking for your rental car.
Besides places of entertainment and shops, Playa de las Américas consists exclusively of hotels, holiday resorts and apartment buildings. We still advise booking your accommodation well in advance, as it's the most popular seaside resort on Tenerife attracting tourists all year round.
For more information about Playa de las Américas, we recommend Google and the following sources:
Which insurance should I choose, and what's the deal with the deposit? Read our articles with useful information and tips to ensure you choose the right rental car for you.
The following questions and answers are a selection of the most popular questions. If you do not find the answer to your question, have a look at the Frequently Asked Questions page or contact us.
Yes, we offer a guarantee of the lowest price - because we compare various retailers, we can always offer you the best price in town.
To pick up your car, you will need your voucher, passport, driver's license and a credit card. It is very important that your driver's license and credit card are in the same name as the main driver. Keep in mind that the local rental company will reserve a certain amount on your credit card as a deposit. This requires the PIN code for your credit card. If your driver's license is foreign (for example, in Chinese), you must bring a translation with you. Only your original passport and driver's license will be accepted - a copy is not sufficient.
Our rates are all-inclusive. Our reservation department will inform you in advance should additional costs apply. You can always cancel your booking free of charge if you do not agree (this must be done at least 48 hours prior to the start of the car hire period).
In general, Liability Insurance, Fire Insurance, All-Risks Insurance and Theft Insurance are included in the cost of your rental car.
Only rental companies with a high level of customer satisfaction are eligible to be included in our Worry-Free selection. This rate includes excess cover and unlimited kilometres. Your vehicle will be provided and must be returned with a full tank of fuel. With a vehicle from our Worry-Free selection, you can travel with peace of mind and no hidden costs.
You can cancel your reservation through "My Account". We recommend contacting us by phone if your changes to your booking or cancellation takes place at short notice (48 hours or less).
Most reservations will receive confirmation within minutes after payment takes place. We recommend contacting our Booking Department for last minute reservations (pick-up within 48 hours).